Job Description

The CRM Specialist will play a crucial role in managing and optimizing our CRM system. This position requires a strong analytical mindset and a deep understanding of customer engagement strategies to enhance our marketing efforts and client relationships. The ideal candidate will work closely with sales, marketing, and IT teams to ensure the effective implementation and utilization of the CRM.

Key Responsibilities:

• Manage and maintain the CRM system to ensure data accuracy, integrity, and security.
• Data Hygiene Execution
  • Daily sweeps for duplicates, missing required fields, and unassociated documents.
  • Maintain product mix accuracy (current and historical) on Company records.
• Routing & Safety Nets
  • Monitor lead routing, response timers, and escalation rules; maintain a one-sequence-per-contact guardrail.
  • Resolve ownership conflicts quickly and document outcomes.
• Provide training and support to team members on CRM best practices and usage.
• Generate regular reports and dashboards to track CRM performance and provide actionable insights for decision-making.
• Stay updated on industry trends and best practices within HubSpot.

Qualifications:

• 1-3 years of experience in CRM management, preferably in the automotive industry.
• Proficiency in CRM software (e.g., HubSpot, similar platforms) is a plus.
• Strong analytical skills with the ability to interpret data and generate reports.
• Excellent communication and interpersonal skills to collaborate effectively with cross-functional teams.
• Proven ability to manage and prioritize multiple projects simultaneously, ensuring timely completion while maintaining attention to detail and quality.
• Detail-oriented with strong organizational skills and the ability to manage multiple projects simultaneously.
• A proactive mindset with a focus on problem-solving and continuous improvement.
• General understanding of Data Governance Core Principles - Required

Why Join Us?

At Dealer eProcess, we value innovation, teamwork, and a customer-centric approach. As a CRM Specialist, you’ll have the opportunity to make a significant impact on our business and our clients’ success. We offer competitive benefits, professional development opportunities, and a vibrant workplace culture.

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